Evolving the Google Identity


Wednesday 2nd September 2015

Google is applying a makeover to its logo and identity, acknowledging the community’s move to an online world centred on mobile devices.

In one of it’s biggest design changes since 1999, the company’s new banner uses a cleaner sans-serif typeface, while retaining the four colours (albeit in slightly different shades) of red, yellow, green and blue for the name Google.

The makeover will apply to all the company’s branded products, the intention being to make it easier to identify the tech giant on the smallest of screens.


wazmacEvolving the Google Identity